Sobre

• Paid Media Analyst
• Aprende Institute is a leading online education platform in Latin America, offering more than 40 diploma programs for those who want to grow personally and professionally, or start their own business.
• The Position
• We are seeking a Paid Media Analyst to join our team in Argentina. This position focuses on lead generation through paid digital campaigns in the US Hispanic market.
• Salary: USD $2,100
• Location: Argentina - Buenos Aires (Hybrid)

Academic Background in

• Marketing
• Advertising
• Social Communication (with an emphasis in digital marketing or media)
• Business Administration (with a focus on marketing or commercial strategy)
• Digital Marketing Engineering
• International Business (with experience in digital advertising and lead generation)
• Additional certifications (Meta Blueprint, Google Ads, TikTok Ads Academy, HubSpot, etc.) are a plus.

What you'll do

• Plan, execute, and optimize campaigns in Meta Ads (Facebook and Instagram)
• Manage Google Ads (Search, Display, Video, Performance Max)
• Execute campaigns on TikTok Ads and other social platforms
• Define and manage budgets to meet CPL, CPA, and ROAS goals
• Analyze KPIs, create reports, and generate insights for optimization
• Collaborate with creative and marketing teams to design effective resources
• Identify new audiences, trends, and growth opportunities

What we're looking for

• 2+ years of digital agency experience managing paid media for lead generation
• Experience in Meta Ads and Google Ads
• Working knowledge of TikTok Ads
• Strong skills Budget management and analysis skills
• Creative, independent, and problem-solving skills
• Intermediate English (preferred)
• Certifications in Meta Blueprint, Google Ads, or TikTok Ads are a plus.
• Key Skills
• ️ Effective communication
• ️ Organization and time management
• ️ Adaptability
• ️ Empathy and teamwork
• If you are passionate about paid media and want to make an impact in the digital education industry, we would love to meet you!
• Apply now and be part of our mission at Aprende Institute!